Identify exactly why your site isn't converting and uncover data-driven opportunities to improve sales.
Actionable insights. No guesswork.
Most websites leak conversions due to overlooked technical flaws, vague UX decisions, or clunky customer journeys. Without clarity, teams default to guesswork.
Our Conversion Rate Audit gives you a forensic, data-backed analysis of your site. We combine analytics with UX heuristics and technical diagnostics to reveal the root causes of underperformance.
This isn’t just a checklist—it’s a roadmap to increased ROI.
Full technical performance review
UX heuristic evaluation
Analytics and conversion path insights
Key user journey breakdowns
Prioritised list of CRO opportunities
Data-backed recommendations to implement
Want to stop guessing and start improving?
Our CRO Audit Process uncovers the real reasons your site isn’t converting—and shows you exactly how to fix them. This 4-step approach combines deep analysis with clear, prioritised recommendations that drive measurable sales improvements.
Audit
We evaluate your site's performance, UX, and conversion flows.
Analyse
We identify bottlenecks using real user data and session tools.
Recommend
We deliver a prioritised report with actionable improvements.
Optimise
You apply the insights—or work with us to implement changes.
See how we've helped ambitious brands increase revenue, optimise conversions, and unlock real growth - without chasing more traffic.
“We recently worked with Factory Pattern on a UX project and were absolutely delighted with their detailed audit/review.”
Melissa Flynn
FFØR Hair
“They created a website which customers have already complemented is easier and more efficient to use”
Karim Dastgir
NILC
“Their focus on User Experience has improved our conversion rate.”
Tiffany Bishop
Majestic Athletic
“The team turn goals into actionable insights and consistently bring fresh ideas. Skilled, personable, and love a challenge — couldn’t recommend highly enough.”
Gabbie Agrusa
Blushes
Our audits speak for themselves. From uncovering UX blockers to boosting key actions like signups and checkouts, our audits turn overlooked issues into growth opportunities.
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