How we helped The Bump to Baby Chapter, a trusted source for antenatal and hypnobirthing education, rebuild their online presence with a conversion-driven WordPress website designed to build trust, drive course signups, and foster a thriving digital community.
Bespoke
Design
Mobile-First
UX
The Bump to Baby Chapter came to us with an outdated WordPress site that no longer reflected the warmth, professionalism, or purpose of the brand. Their growing audience needed a site that could:
Increase conversions for online courses and events
Deliver a supportive, clear, and emotionally resonant user experience
Streamline course access via Teachable
Manage antenatal group class bookings
Reinforce brand trust and community
We reimagined The Bump to Baby Chapter’s digital presence with a focus on trust, clarity, and seamless conversion, building a site that empowers parents while supporting the brand’s growth.
WordPress + WooCommerce rebuild with a bespoke design system reflecting calm, supportive branding and authentic photography
Integrated Teachable courses with direct links from product pages, streamlining the handoff and reducing friction for learners
Event booking functionality within WooCommerce, enabling ticket sales, stock limits, receipts, and member accounts
Mobile-first design optimised for parents browsing on the go, ensuring clear and accessible navigation across devices
SEO-focused migration with full redirect mapping, preserving search rankings while modernising the site’s structure
Ecommerce + Event System
Built-in WooCommerce tools allow users to purchase courses and group event tickets seamlessly, with stock limits, receipts, and member accounts.
Mobile-First UX
Designed responsively for parents navigating the site on mobile devices, ensuring a clear journey from homepage to checkout.
Visual Identity & Design System
A bespoke design system rooted in calm, supportive tones and real photography, aligning with the brand's voice and values.
Book a free discovery call with our team — whether you're launching something new or fixing what’s not working, we’ll help you find the best path forward. No pressure, just expert advice.
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